In Australia Monash University is endorsed by the Australian Tax Office (ATO) as a Deductible Gift Recipient (DGR), and as such gifts of $2.00 AUD or more by Australian taxpayers are generally tax deductible. Monash University can receive philanthropic gifts as cash, property, shares, goods in kind and bequests.
To realise the full potential of a fundraising campaign for the University, a shared approach to the management of potential donors is necessary To attract the highest-level gifts for the most urgent priorities, potential donor identification, cultivation, qualification, enlistment, solicitation and stewardship activities must be well planned and coordinated. This will serve the interests of both donors and the University.
Careful management of potential donors increases the potential of monitoring donor interests in the most appropriate manner. The objectives to be achieved through implementation of the policy are to build lasting relationships with potential donors, to encourage repeat donations, to ensure that potential donors receive well-planned solicitations which maximise their gifts and to maintain a collaborative, informed, professional fundraising process.
University fundraising staff will follow standard practices for engagement with potential donors. Donor interactions will be recorded in the University's official fundraising database. |